Google Ads published new documentation on a tool called "Website Optimizer." Now, some of you OGs may remember Website Optimizer from 2008 or so. Well, it was renamed to Google Optimize and then ...

Google Ads is a platform where you pay to display business ads potential customers will see when they search for relevant terms on Google platforms. Google Ads (formerly known as Google AdWords) can ...

This week’s PPC Pulse covers Google’s Data Manager API, new YouTube Shorts features, and LinkedIn’s Reserved Ads for brand and performance teams.

A practical look at Google Ads’ 2025 releases, key takeaways for PPC managers, and what’s likely to shape strategy in 2026.

Google Pay on Wednesday announced new updates in the payment app for Indian users which includes introduction of a new Axis ...

OpenAI says there are no ads in ChatGPT after users reported strange prompts over the weekend, but it is probably just a ...

The offer comes right when people are thinking about how they'll pay for holiday shopping and heating bills. But how much ...

Google's latest update gives merchants new ways to quickly animate, clean up, and enhance product images directly inside ...

A Miami Herald and Tampa Bay Times investigation found the DeSantis’ administration’s use of public money to fund a campaign against marijuana and abortion access was more sprawling than previously ...

Uber has said its ad business is on track to generate $1.5 billion in revenue in 2025. It's hoping a new insights platform ...

From AI search and commerce media to measurement and consolidation, we share the seven trends that will shape marcoms over ...

You’ve probably played around with Demographics in your Google Ads campaigns, but have you experimented with Detailed Demographics? This audience targeting technique is a powerful tool for reaching ...