Growing a successful company requires marketing, promotions and advertisements to bring attention to your product and ultimately increase your sales. Advertisements can include direct mail campaigns, ...

The testimonial is a common advertising method used in advertising media, such as television and radio commercials and sales letters. In a testimonial, an end user of a product or service, as opposed ...

Ah, tried and true testimonial spots. Some work well, some… not so much. Audiences have heard so many commercials using testimonials that yours better ring true, or your advertisers’ messages will be ...

Consumer protection advocates fear that the folks featured in a new Aladdin commercial might not be friends like me. As Disney prepares to celebrate the musical’s fifth year on Broadway, Cinevative, a ...